The Mind Of George Show

Secret to scaling is retention

Episode Notes

In this episode of The Mind of George Show, we’re diving deep into one of my favorite topics—customer retention. 

Here’s the thing: keeping your customers happy is way more important than constantly chasing new ones. I break down the most common retention issues, where businesses go wrong in the customer journey, and, of course, how to fix it all.

We’re talking about improving communication, managing expectations, and why feedback is your best friend. Oh, and you’ll hear about my infamous 'Poopy Pyramid'—a fun way to point out the biggest mistakes businesses make in delivering for their customers. 

Stick around as I share five must-do steps to boost the customer journey, keep people coming back, and score those referrals. You won’t want to miss this one!

Press play and tune in to:

Join us at the next event, scheduled for November 14th-16th in Montana, and take your business to the next level!

We weren’t meant to do this alone… Whether it be business, relationships, or life. This is why this is an invitation for you…to join us inside the Relationships Beat Algorithms Alliance!!!

Click here for a summary of the Alliance because if you're coming here into the show notes, there's a good chance you already know! ;)

We’ve made it easy to see George’s top 10 book recommendations! Click here to find George’s top 10 recommended books for mindset, customer journey, and relationships. 

Questions or comments about the episode? I’d love to hear from you! Send me a DM over on Instagram @itsgeorgebryant or pop on over to our free Facebook community, Relationship Beat Algorithms

Links not showing? Hop on over to our podcast blog, mindofgeorge.com/podcast for all the links from the show notes.

What do we talk about in this episode?

00:00 Introduction to Scaling Secrets
01:13 The More Trap: Why More Isn't Always Better
01:33 Identifying Retention Issues
03:48 Common Retention Problems
04:10 The Impact of Mismatched Expectations
05:12 Symptoms of Retention Issues
06:20 The Importance of Customer Journey
08:18 Three Biggest Mistakes in Delivery
11:57 Avoiding the Transactional Trap
13:05 Empowering Customers for Success
17:01 Iterating for Improvement
18:19 Retention Over Acquisition
22:30 Five Steps to Effective Customer Journey
23:49 Applying Customer Journey Across Industries