How to optimized marketing and develop meaningful relationship with 10,000 new customers a day. Develop impactful relationships with your customers while avoiding codependency
I spent 12 years in the Marine Corps, overcame personal challenges, and created a successful food blog. After becoming a New York Times bestselling cookbook author, I transitioned into digital marketing. Despite achieving massive success, I felt unfulfilled. I later became the highest-paid digital marketing consultant globally, working with multi-billion-dollar businesses.
Realizing the power of relationships, I emphasize authenticity and human connection in marketing. Building relationships online is about making people feel seen, heard, and respected. It's not about transactional interactions but creating value. Authenticity is key, and relationships pay off over time, not instantly.
Whether managing a massive email list or working with individual clients, the focus should be on genuine connections and providing value. Relationships with self, team, and customers are crucial for business success. In digital marketing, relationships beat algorithms, and understanding human needs is essential. Building relationships at scale requires authenticity, clear communication, and a focus on serving the audience's needs rather than seeking validation.
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If you have any questions or comments about the episode, I’d love to hear from you! Send me a DM over on Instagram @itsgeorgebryant or pop on over to our free Facebook community, Relationship Beat Algorithms.